Marketing Cloud Specialist
Company: Elite Insurance Partners
Location: Palm Harbor
Posted on: August 7, 2022
Elite Insurance Partners is an Insurance Brokerage based in Palm
Harbor, FL that is consistently ranked as one of the fastest
growing companies in the Tampa Bay area. Our company consists of a
small group of high-performance individuals who have an
entrepreneurial mindset and a deep passion for what they do and why
they do it. We are looking for a talented Salesforce Marketing
Cloud Specialist to take the lead with our marketing cloud
implementation & email marketing strategies. This role is ideal for
a proven Marketing Cloud Specialist who wants to be part of a
high-performance culture and is passionate about leveraging
communication strategies to build customer relationships. If you
are the type of person that takes ownership of their work, embraces
the journey instead of the destination, and enjoys all the nuances
of a communication strategy, we would like to offer you an
opportunity to join one of the best cultures in Tampa Bay.
Marketing Cloud Specialist Primary Responsibilities
- Marketing Cloud Specialist will work with company leadership to
create, execute, support, and measure all email marketing.
- Plan campaigns through the development of content marketing
strategies, list management strategies, campaign execution and
- Make recommendations tied to and create email marketing
- Ensure mobile-friendly email templates.
- Write newsletters including all company updates.
- Ensure emails follow industry policies and best practices.
- Build customer journeys with Salesforce Journey Builder
- Create SMS campaigns using Mobile Connect Marketing Cloud
Specialist Required Experience
- Bachelor's degree or 3-5 years of experience in related
- 3+ years of Email Marketing campaign management preferably with
Salesforce Email Cloud
- **Must have deep knowledge of Salesforce Marketing Cloud.
- Proficient understanding of journey mapping, email triggers,
segmentation, and behavior targeting.
- Experience developing, executing, and managing strategic email
- Experience with HTML, CSS, and content design in the context of
building/coding/deployment of email campaigns
- High attention to detail
- Data-driven and analytical
- Highly self-motivated; someone who takes ownership.
- Experience with SMS and browser-based notifications a plus
- Social media management experience preferred. PI187268692
Keywords: Elite Insurance Partners, Palm Harbor , Marketing Cloud Specialist, Advertising , Palm Harbor, Florida
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